LinkedIn is the fastest growing social media platform at this moment. Over 400 million users globally (7+ million professionals in Australia & 100 million professionals in APAC). 3 out of 4 users are key decision makers - A perfect marketing channel for building brand awareness and creating business opportunities. Our interactive workshop gives you the tools to build both your personal professional brand and your company’s brand on LinkedIn. We show you how to develop and implement clever LinkedIn marketing strategies, getting you and your corporate brand in front of the right audience. Just to convince you that little bit more, 80% of B2B business social leads come from LinkedIn, compared with 12.73% on Twitter, and 6.73% on Facebook.


30th August 2017




Cliftons Training Facility Brisbane
3/288 Edward St
Brisbane City
QLD 4000


From $210



Topics covered

  • 360° Digital Marketing Approach
  • Principles of LinkedIn Marketing
  • LinkedIn Profile Optimisation & Promotion
  • Grow Your Network, Visibility and Thought Leadership on LinkedIn
  • Lead Generation & Social Selling Techniques
  • LinkedIn Company Page Management
  • Q&A


This course qualifies for two hours of professional development under the AMI's Certified Practising Marketer program.


Lucy Bingle


Lucy Bingle is a LinkedIn Marketing Expert, she provides expert LinkedIn consulting services and LinkedIn marketing training globally. Lucy has over 20 years marketing experience. She is passionate about helping companies and individuals build brand awareness on LinkedIn. LinkedIn is an integral component of an organisations ongoing sales and marketing program to build brand awareness, social selling and lead generation. 

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  • AMI Member

    Available for AMI members only. Please be sure to use your exact name and email address listed on your membership


  • Non-Member

    For Non-Members. For information on how to become a member contact



    Available for AMI CPMs only. Please be sure to use your exact name and email address listed on your membership.


Email Organizer & Event Location


Cliftons Training Facility Brisbane
Level 3, 288 Edward Street
Queensland Australia 4000

Event Organiser

Australian Marketing Institute

Email Organiser